Privacy policy
How Magyc collects, uses and protects personal information, written to be read, not skimmed.
Who we are
Magyc (“Magyc”, “we”, “us”) provides an AI receptionist that answers phone calls and web voice chats for dental practices and other businesses (“practices”), and a dashboard where practices review those calls. This policy explains how we handle personal information in two roles:
- As a service provider to practices. When a patient calls a practice that uses Magyc, the practice decides why and how that information is used. We process it on the practice's behalf and under its instructions.
- For our own business. When you visit this website, contact us, or create a practice account, we handle your information as described below.
We follow Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and support practices in meeting provincial health privacy laws such as Ontario's Personal Health Information Protection Act (PHIPA).
Information about callers
What we collect
- The caller's phone number and the time and length of the call
- A recording of the call and a written transcript
- Details the caller gives to book or be called back, such as name, date of birth, email, whether they're a new or existing patient, insurance coverage and the reason for their visit
- A summary of the call prepared for the practice
How it's used
Only to provide the service to the practice: answering the call, checking availability and booking appointments in the practice's scheduling system, passing messages to the practice, and letting the practice review its calls. We may also review calls to fix problems and improve how a practice's receptionist responds, at that practice's request or with its agreement.
We don't sell personal information, use it for advertising, or use a practice's caller information to serve any other practice.
Your choices as a caller
You can ask to speak with the practice's team instead of the receptionist where the practice offers it, or call the practice back during office hours. To access, correct or delete information from a call, contact the practice you called. We'll help them respond. You can also contact us at hello@magyc.ca.
Information about practices and website visitors
- Account information: names, work email addresses and login credentials of practice staff. Passwords are stored only as salted hashes.
- Practice settings: hours, providers, services, greetings and the instructions your receptionist follows.
- Contact and sales information: what you tell us when you email us or book a demo.
- Website information: basic technical data your browser sends when you visit, such as your IP address and browser type, used to run and secure the site. We don't use advertising trackers on this site.
Service providers and where data is processed
We use trusted service providers for telephony, speech recognition and voice, AI language processing, hosting and email. They process personal information only to provide their services to us, under contracts that require them to protect it. Some of these providers store or process information outside Canada, including in the United States, where it may be accessible to authorities under the laws of that country. If you'd like a list of our current providers, email hello@magyc.ca.
When a practice connects Magyc to its own booking or scheduling system, the details needed to book are sent to that system as the practice directs.
How long we keep it
We keep call recordings, transcripts and summaries for as long as the practice's account is active, unless the practice asks for a shorter period or asks us to delete them. When an account closes, we delete or anonymise its call data within a reasonable time, except where we must keep something to meet a legal obligation.
How we protect it
We use encrypted connections (HTTPS), separate access for each practice, hashed passwords, signed and expiring sessions, and access controls that are checked on every request. Our security page describes these measures. No system is perfectly secure, but if a breach affecting personal information occurs, we'll notify affected practices without delay and help them meet their notification obligations.
Your rights
You can ask to access the personal information we hold about you, ask us to correct it, or withdraw consent where we rely on it (which may affect the service we can provide). For caller information, we'll work with the practice that controls it. Email hello@magyc.ca and we'll respond within 30 days. If you're not satisfied, you can contact the Office of the Privacy Commissioner of Canada or your provincial privacy commissioner.
Children
Parents or guardians often call on behalf of children. Information about a child is handled the same way as any other caller information, on behalf of the practice.
Changes to this policy
We'll update this page when our practices change and revise the date at the top. If a change materially affects how we handle information, we'll notify practice account holders before it takes effect.
Contact
Questions about privacy, or a request about your information: hello@magyc.ca.